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Seth’s Riffs

My friend Seth Godin — author of Purple Cow, Linchpin, Tribes, The Dip, and This Is Marketing — writes a daily email full of excellent short ideas about life and business. But it turns out he has even shorter ideas that don’t make it into the daily email, and he’s collected them on a page called Seth’s Riffs. Each one is a sentence or two. You can vote for your favorites, which sorts the best to the top. A few of mine:

  • The question shouldn’t be, “does it scale?” Instead, it might be, “is it worth it?”

  • Waiting for perfect is never as smart as making progress.

  • Defending mediocrity is exhausting.

  • Using an existing idea to solve a new problem isn’t theft. Ideas shared are the most powerful kind.

— MF