Visual style replicator
The coolest thing I’ve seen in many years is Same Energy. This is a beta-version of a visual search machine. You give it an image and it returns more images that feel exactly like the one you started with. Some images may be the same subject, some may be the same lighting and coloring, or some have the same visual style. It works uncannily well. I can start with a piece of furniture, or a fabric design, or an album cover, or an Instagram travel photo, and I’ll get an endless mosaic of images with the same energy. Like Pinterest, I can select one of the offerings and then get more images similar to that one, and so on. Unlike Pinterest, I can also create a collection of images and use that to train an AI to find images that share qualities of the whole set. I find I could spend hours watching the endless results recreationally, like staring into ocean waves or a campfire. It’s also a brilliant design research tool, a stunning creative prompt, and a total inspiration. — KK